Have you gone through Pratyusha Banerjee’s suicide matter? How silly am I to ask that? Of course, you have. After all, whether it is news channel or newspaper or online media, everywhere there is same news with different headlines. Starting from the most reputed newspaper organization to a less known online medium, every network has one news Pratyusha’s suicide and his boyfriend’s involvement.
Now the question arises is it what media is supposed to do. I agree the suicide case was newsworthy but not to the extent to which it is being stretched. Almost everyone who follows news knows about the TV actress’s death but it seems disappointing to see dumb faces when you ask whether the same group of people knew about the flood in Assam during the same period. Is the public who follow the reputed news networks responsible for the lack of knowledge relating to such a devastating incident in the country?
No, it is the media that did so. The news that gets more attention is the one that reaches people widely others are simply lost somewhere in the dark. I’m sure there are media people who might read this article. Can I ask them whether they are happy with the type of job they are performing?
Celebrities are a public figure and their fans have complete right to remain informed about their life. But a suicide report with each and every perspective presented to the public in pieces is not the right way. You can present the whole story when the mystery is solved. That’s even better way. But no, presenting reports in pieces work in enhancing your newspapers’ circulation, TV channels television rating point, and online media traffic generation process.
The news network people know very well the people are less interested in political affairs and social issues. But you are forgetting the readers who have been purchasing your dailies, paying for your news channels and browsing through your websites for real news, good news and newsworthy news. The people hunt for your networks for “news” and not “gossips.”
There have been comments criticizing the reputed news networks that prefer publishing Pratyusha’s suicide updates over Assam deadly floods, Karan Singh Grover and Bipasha Basu’s honeymoon pictures over Kolkata’s flyover collapse, Kim Kardashian and sisters’ rivalry over Japan and Ecuador earthquakes.
The media professionals are always under pressure to provide news that grabs more and more attention worldwide. In case, TV news reporters or newspaper reporters or online reporters don’t bring news that majority of people read, their jobs are at stake. This is what makes them report more of news related to celebrity lives than natural calamity loses and world happenings.
Thanks to the types of readers we have all over the world who push the media professionals to look for shortcuts to get their news read by as much people as possible. Readers compel media professionals to look into the lives of the public figures and they are the one who criticise them when such news are given preference.
If you advocate media professionals’ loyalty towards job without thinking about their job security, it is completely impractical. If we say they are doing great if they report more about celebrities, it is unjustified.
So who should be blamed for media’s shifting focus from mass to class?
Think about it!!!